Arike - Where Malayalis Date

Arike, the first vernacular dating app in India, aims to connect Malayalis living within and outside India, with the common goal of finding long-term relationships. The term "arike" translates to "close-by" in Malayalam, and the app provides a culturally-aligned dating experience that caters to the unique needs of Malayalis. Arike's emphasis on appreciating cultural sensitivities has contributed to its fast-growing popularity as a vernacular dating app in India.

The app offers several features, including the ability to select cultural preferences, which enhances the chances of finding someone compatible. Arike showcases a range of Keralan pop culture references that users can use in their profiles as conversation starters. The app's "Notes" feature enables users to express their interest in someone they like directly. Arike Premium, a paid in-app feature, allows users to send more requests and notes and unlock additional preferences, making it an excellent investment for those seeking someone like-minded.

In-app purchases include Arike Notes and Arike Premium. A notable interview in Hindustan Times highlights Arike's unique take on vernacular dating.